UK outdoor brand RAB has developed its in-house SECOND STITCH initiative, turning it into an online repair service at a global level. For the past three years, Rab has been operating a successful upcycling program at its UK SERVICE CENTRE in conjunction with its factory shop. Second Stitch is now available as an online repair option from Rab’s Service Centres in the UK, Netherlands and Canada.
Second Stitch is Rab’s lowest impact repair option. The service offers the same expert fixes as the brand’s long-standing repairs service but with the exclusive use of recycled fabric and offcut materials. This reduces the waste of raw materials used in the production of new clothing while keeping existing gear in action for longer.
The contrasting fabrics and trims make these items completely unique. Finished with Rab’s exclusive Second Stitch badge, they represent consumers’ commitment to more sustainable choices.
The Rab Service Centres are an integral part of Equip’s ambitious SUSTAINABILITY STRATEGY. As a certified Climate Neutral Company, it is aiming to reduce carbon emissions and reach Net Zero emissions by 2030.
In 2021, Equip opened a centre in Leusden, The Netherlands, catering for consumers in Western and Central Europe. The company’s Canadian Services Centre opened in April 2022; US and Norway centres will open later in 2022.
As Equip’s recently published 2022 SUSTAINABILITY REPORT outlines, the company repaired and washed over 13,000 items through its Service Centre in 2021, clear proof that many customers prefer a quality repair over a new warranty replacement.
Matt Clarke, Head of Customer Experience, said, “Second Stitch gave our UK customers the opportunity to purchase uniquely repaired Rab products and show their commitment to a more sustainable way of using outdoor clothing. We’re happy that we’re now able to offer this service at a global level, so our community can have their gear repaired in the most sustainable way we possibly can.”
