This year marks a significant milestone for DARN TOUGH VERMONT as the iconic sock brand celebrates its 20th anniversary. Renowned for high-quality, durable socks, Darn Tough Vermont continues to set the standard in the industry with innovative designs and commitment to performance. Since 2004, Darn Tough has remained committed to crafting premium-quality socks that stand the test of time, backed by an unconditional lifetime guarantee.
In an exclusive interview, published recently in Outdoor i, International Sales Manager Joe Nocito told us, “We combine durability and comfort with a no compromise approach to the materials we use and the technique in which we knit. It arguably requires more yarn than our competition – the end result is a dense sock that doesn’t move around and gives your feet hugs all day long.”
To commemorate this special occasion, the brand is introducing new styles and colourways for Fall/Winter 2024. Kicking off Fall/Winter 2024, is the Women’s Heady Betty Micro Crew Lightweight with Cushion, inspired by the popular Men’s Heady Stripe. Additionally, the Men’s Heady Stripe Micro Crew Lightweight with Cushion Hike Sock will debut in the throwback Ash colourway.
Lightweight, with cushion underfoot and targeted protection over the ankle and Achilles, it offers Darn Tough’s most popular cushion style. Additional features include a performance fit, True Seamless Toe technology and an Unconditional Lifetime Guarantee. Crafted with Merino Wool, these socks provide temperature regulation and antimicrobial properties for ultimate comfort and hygiene.
In celebration of Darn Tough’s 20th anniversary, the classic Men’s Heady Stripe Micro Crew returns in the nostalgic Ash colourway. This core men’s hike style, also available in Teal and Blue, blends timeless design with modern performance features. The sock features a micro crew height with a 3×1 rib knit leg. The micro crew height averages 21.5cm from heel to cuff in the men’s styles, ideal for hiking boots and shoes.
It offers lightweight comfort with cushioning underfoot and targeted protection over the ankle and Achilles, embodying Darn Tough’s most popular cushion style. With a performance fit, True Seamless Toe technology and an Unconditional Lifetime Guarantee, these socks are crafted from Merino Wool for excellent temperature regulation and antimicrobial properties.